Search Engine Optimization



SEO, what does that acronym mean to you For the majority, it is the same as looking at Greek. SEO is the acronym for Search Engine Optimization. Search Engine Optimization is the method of purposefully making changes to a website to positively change the visibility in a search engine’s un-paid, organic search results. 70% of all clicks, when a search is performed, are in this area.
When search engine optimization is mentioned, the first thing people think of is keywords. We have been conditioned to think that keywords are the focus of SEO. Thus, they want to target specific keywords they deem important and want to focus their energies on them to maximize visibility for potential customers. Keywords are a big part of SEO but are not the end all. Keywords are a good measurement tool and traceable.

SEO Tips

We know that if your visible that’s one thing, but if your phone is not ringing or business is not coming through the door, then what good is it We understand the bottom line is profit and ROI. Our first objective is to determine what is important to you. Are you focused on branding or lead generation Your answer to that simple question tells us what we need to do next.

We know that if your visible that’s one thing, but if your phone is not ringing or business is not coming through the door, then what good is it

The name of the game in SEO now is content. What that means is your content informative, engaging, relative, and fresh. All of these have bearing on your SEO. Fresh, engaging content is ranked higher than boring, stagnant content.

When IMI optimizes a site, we consider many different criteria to determine whether a site is fully optimized or not.


Keyword strategies are based on type of keywords (national, local, or combinations), number of keywords, and feasibility of achievement within market forces.


It is vital to monitor organic search over time to determine the effectiveness of the keyword selections to drive potential clients to the website.

Responsive Design

A positive is people visiting your website on a mobile device or tablet is much more likely to become paying customers, or engage with your company.

User Experiece

We look at how much time visitors stay on your site and how many pages they visit. We want to know every step of their visit so we can determine user experience.

Our Latest Projects

Your business is your website and your website is your image. Your digital image is our business.
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  • I wanted to take a quick moment and say thank you for all you have done for us at K-9 University. As you know, we have been using Internet Digital Marketing since April 2010 with the launch of our new web site . Since then, we have made an update/change to our site, added a mobile site and have retained your services for our SEO marketing. I really appreciate your great customer service and your impeccable quality of work. We have received numerous comments about our websites appearance and ease of navigate. I really appreciate all your hard work and the time spent helping us grow our business.
    President APDT, CPDT-KA
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    Greg Rice - President
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